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Khadi the flavor of International Day of Yoga

New Delhi. 5th International Day of Yoga (IDY) celebrated on June 21, 2019 went green this year. The Ministry of AYUSH took green initiative for this year’s event that included making use of biodegradable yoga mats and other related accessories

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Shahid Kapoor invests in SARVA

Bollywood actor Shahid Kapoor and his wife Mira have invested an undisclosed amount in yoga and wellness startup SARVA, founded by Sarvesh Shashi in 2016. Currently, the company has 91 wellness studios running or under construction, and plans to reach

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Ayurveda brand Kapiva eyes big slice of U.S. sale

New Delhi. Ayurveda brand Kapiva has made a strong entry in the U.S. market, where there is a growing demand for its wellness products. Ameve Sharma, founder and CEO of Adret Retail Pvt. Ltd., the start-up that owns the Kapiva

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CVL enters into Ayurveda sector with Herbolab buy

Marking its entry into the Ayurvedic medicines’ segment, CESC Ventures Ltd. (CVL), a RP-Sanjiv Goenka Group company, has acquired a stake in Herbolab India Pvt. Ltd. that makes Ayurvedic medicines and products. In a regulatory filing, CVL said that a

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